Boots prescribes kindness for Christmas with their new campaign, ‘What the World Needs Now’!
Boots has launched its Christmas campaign, centred around acts of kindness, care and great value for all. Boots ‘What the World Needs Now’ campaign recognises that it has been a year like no other and acts of care and kindness are what is needed most.
To help, Boots will provide hygiene essentials to some of the millions of people in the UK living in hygiene poverty, with a donation of £1million worth of products to The Hygiene Bank. Boots is also inviting customers to donate hygiene items to support those most in need this Christmas.
The ad features personified soap, bubbles, toothpaste and other consumer goods singing a glorious rendition of What the World Needs Now is Love by Rachel Chinouriri.
Congratulations to all the Boots team who worked on this heart-warming festive campaign!
Watch the film here!
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