A View On Creative, Inspired By Data

A View On Creative, Inspired By Data

Did you know 70% of campaign performance is driven by the creative?

Join Jellyfish to discover more about the importance of creative in today’s digital world, and how creative work is inspired by data.

Our creative practitioners as well as our clients and partners at Google will discuss how creative impacts and grows a business. We will examine Creative Craft, Creative Strategy and Creative Execution, and how all these come together to create the perfect digital campaign.

AGENDA

1.45pm – Registration

2.15pm – Introduction: Richard West (Head of Creative, Jellyfish)

2.20pm – Bringing the love to the world’s biggest car brand: Nellie Melbourne, Retention & After Sales Marketing Manager (Toyota) and Sophie Weir, Senior Account Director (Jellyfish)

2.40pm – Now it’s personal:

3.00pm – Driving consumer engagement in video

3.20pm – Coffee Break

3.35pm – Creativity For All

3.55pm – When Data Attacks

4.15pm – Q&A Panel: Hosted by Paul Mead (Executive Director, Jellyfish)