In a word, content. In slightly more words, brand language consultancy and creation – or what we used to call ‘copywriting’ when the web was knee-high to a data centre.
We have offices in London and Glasgow.
Here are some of the things we help with:
? Defining the value proposition, so the offer is crystal clear
? Building the messaging system, so the brand always knows what to say
? Creating the brand voice, to speak consistently across all channels
? Running brand language courses, to bring voice of voice to the entire team
? Writing the copy for digital assets – you know, just like copywriters used to
Charities
Drink
Entertainment/Leisure
Financial services
Telecoms
Technology
BIMA member since 11th September 2014