Did you lose it? Lose what, you say? Well, your WHY, you know, the thing that makes your brand awesome, the reason you get up in the morning.
It’s easy to lose, or drop in muddy waters you can’t fathom putting your hands in to fish back out. Stuff changes, you get busy, lose focus, life happens. Don’t worry, we’ve got your back.
We know that everyone started in business for a reason, and that reason isn’t money; well, maybe the money too, but that’s just the fuel to get to your destination. So why this focus on why instead of how? Well, it’s because everything we do boils down to that. We look at the purpose behind the madness and make sense of it, and that’s our method.
We are Why? – Work with Purpose.
BIMA member since 9th February 2018